Freedom Fund
Hotspot Model
Brand Content / Promotion
Creative / Copywriting / Editorial / Illustration / Motion Design
- Winner / 8 Telly Awards
- Gold, Brand Content
- Gold, Cause Marketing
- Winner / Society of Illustrators
- Gold, Cinyee Chiu
The Freedom Fund is a non-profit organization dedicated to ending modern slavery. Unlike direct action organizations, The Freedom Fund employed a global collective model that focused on prevention and education. They were challenged with connecting how their model worked with prospective donors and political leaders. A design-driven approach with original illustrations set their campaign apart for other organizations in that space, making their message different and memorable.
Wanna see more?
